Online fashion users expected to grow to 200 million in the next five years: Amar Nagaram, Myntra-Jabong

BENGALURU: “India’s future shopper will be a mobile-first consumer,” said Amar Nagaram, head of Myntra-Jabong, at a panel discussion with retail industry stalwarts during the 20th India Fashion Forum (IFF) held in Bengaluru recently. Flipkart-owned fashion etailer noted that the Myntra app has been ranked as one of the most viewed apps in the country alongside Whatsapp, Instagram and Tiktok, making m-commerce the future of Indian fashion retail. “Data shows that each viewer spends an average of 22 minutes per session on the Myntra app,” said Nagaram.India has the world’s largest population of millennials in absolute…

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Health fears grow over fashionable ‘grumpy’ flat-faced cats

First it was dogs, now its flat faced cats who are paying the price of being in fashion. Persians, British and Exotic Shorthair cats are increasingly suffering from health problems because their characteristic shortened muzzle features have become more extreme through breeding. Vets have warned that this can lead to breathing difficulties, along with eye and skin infections, because of constricted nasal passages. In some cases the cats even have problems picking up food because of their flattened ‘grumpy’ faces. A recent study by researchers at the University of Edinburgh…

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